Eric Favre, the Nestle employee that invented, patented and introduced the Nespresso system in 1976 was a visionary inventor.

His ingenious Swiss solution allows millions of coffee lovers worldwide to enjoy their daily coffee without any of the hassle.

The consistency, convenience, and lack of mess. His creation make it just so easy.

You can pull a quick shot of espresso on the way out the door without grinding, tamping, futzing and cleaning up.

That’s why Nespresso have become a household name with over 4.3 Billion dollars in sales per year.

But now that Nespresso has become a staple of many Australian’s daily ritual, should we be seeking more than just the convenience it offers?

Favre was a true pioneer and I personally am truly grateful for his contribution to the coffee world.

But just because Nespresso pioneered the system, does that mean they produce the best coffee?

The Swiss are renowned for their precision engineering and inventiveness.

However, the Swiss aren’t exactly renowned for their coffee making abilities.

Unlike the Italians…

But that’s a good thing after all, if an Italian created the Nespresso system then he would probably be shunned by the coffee community.

Because for Italians, coffee is all about HISTORY, HERITAGE and TRADITION.

They specialise in the attention to detail in selecting the best beans and roasting them using techniques passed down through generations of artisan practitioners.

But, even the Italians cannot deny the demand for a quick and easy coffee in the home that the modern day consumers like you and I crave for.

And so, after much resistance, they have finally conceded to popular demand and taken to producing the world famous Italian coffee that they are famous for in capsules designed for the most popular coffee machine in the world.

It all began with a young Italian startup which was the brainchild of two coffee enthusiasts who wanted to share their vision of coffee with each and every coffee lover around the world.

They sourced high quality coffee grains and found master roasters who created a diverse selection of blends all with an authentic Italian taste.

That was only two years ago, and today they have become the fastest growing coffee capsule producer in the world.

They have become one of Europe’s leading providers of coffee capsules and are proving a genuine threat to Nespresso’s dominance – and without their extravagant marketing budget.

And now Coffee Pod Shop are proud to announce that they are bringing the ‘Italian Nespresso’ to Australia for the first time.

And Australians, like the Europeans, are LOVING IT…

Here are just a few of their comments after trying Must Espesso Italiano capsules:

And that’s just a small sample of the 500+ positive reviews from happy Australians that have made the switch from the Swiss Nespresso to Must Espresso Italiano.

If you want to discover more, then just watch this video:

And, even better, if you want to try the ‘Italian Nespresso’ for yourself, then click here to order a variety pack of their most popular blends so that you can discover the true taste of Italy with your Nespresso machine.